At Go Cat Food®, we’re passionate about creating nutritious and delicious cat food that provides complete and balanced nutrition for cats in all life stages. Our journey began over 20 years ago when our founders recognised a need for higher quality cat food made with care.
Our Founding Philosophy
Cats are natural carnivores designed to thrive on a meat-rich diet. However, many commercial cat foods were packed with cheap fillers and plant-based ingredients that provided inadequate nutrition. We set out to change that by creating cat food focused on high-quality animal proteins.
Our recipes start with fresh meats, fish, and eggs sourced from trusted suppliers. We carefully select each ingredient and avoid artificial additives. Instead, we enhance our recipes with essential vitamins, minerals, and oils to mimic the whole-prey diet cats crave.
Crafting Nutritious Cat Food
Today, we craft all our cat food in our own human-grade facilities. We proudly prepare each recipe in small batches and test for quality throughout the process. Our hands-on approach enables us to maintain the strictest standards.
We offer dry and wet cat food tailored to a cat’s needs during every life stage:
- Kitten – High protein and fat for growth and development
- Adult – Optimal protein, fat, and calories for an active lifestyle
- Mature – Controlled calories and joint support for aging cats
Within each life stage recipe, we also offer solutions tailored to common health needs:
- Sensitive skin and stomach – Limited ingredients and easily digestible meat proteins
- Urinary and kidney support – Controlled minerals and increased moisture
- Hairball control – Added fibre and fatty acids for healthy skin and coat
- Weight management – Lean proteins and fibre for a feeling of fullness
- Allergy-friendly – Novel proteins and zero common allergens
No matter which recipe you choose, you can trust it provides complete and balanced daily nutrition. We ensure all our recipes meet or exceed guidelines set by the Association of American Feed Control Officials (AAFCO).
The Finest Natural Ingredients
We source our ingredients from suppliers we know and trust. All our recipes feature:
- Real meat, poultry, or fish – Always the first ingredient and minimally processed
- Farm-fresh fruits and vegetables – For antioxidants and natural fibre
- Healthful oils and fatty acids – For skin, coat, joints, and energy
- Essential vitamins and minerals – Carefully formulated to meet all dietary needs
We’ll never use any rendered meal, artificial preservatives, artificial colours, or anonymous meat by-products. We also craft grain-free options for cats with sensitivities.
Rigorous Safety Standards
Our state-of-the-art facilities adhere to the most stringent standards for quality and safety. We follow hazard analysis and risk-based preventive controls (HARPC), exceeding FDA regulations.
Our quality team performs the following safety checks and facility procedures:
- Supplier audits – Verify safety standards for all incoming ingredients
- Sanitation protocols – Cleaning and disinfection between recipe batches
- Equipment monitoring – Verify proper heating, cooling, and processing
- Product testing – Check for bacteria, mould, toxins, and nutrient levels
- Quality inspections – Conduct visual examination and retain samples
- Air quality monitoring – HEPA filters and positive air pressure
- Pest control – Proactive prevention and immediate correction
These standards allow us to craft safe, nutritious cat food you can trust.
Our Commitment to Pet Wellness
As devoted pet lovers, we aim to support cat health from the inside out. That’s why we partner with veterinarians, nutritionists, and pet experts to guide our recipes.
We’re actively involved in pet wellness research through:
- Nutritional studies – Advancing knowledge of cat nutritional needs
- Feed trials – Testing recipes with real cats in home settings
- Expert collaborations – Working with vets, PhD nutritionists, and scientists
We happily share our knowledge to help pet parents make the best decisions for their cats. You’ll find lots of cat care tips and advice on our website.
Giving Back to Cats in Need
We believe all cats deserve a lifetime of care, nutrition, and love. That’s why we founded the Go Cat Food® Animal Welfare Fund. A portion of all our sales goes towards this fund which provides:
- Rescue grants – Supporting no-kill shelters, foster networks, and adoption groups
- Spay/neuter programs – Helping community trap-neuter-return (TNR) programs
- Pet food banks – Donating our cat food to organizations feeding hungry pets
Together with our customers, we’ve donated over £500,000 to date. We’re proud to use our business as a force for good for all cats!
Our Cat-Loving Team
While our founders started Go Cat Food® from their home kitchens, we’ve grown into a team of over 100 cat-loving humans. Many of our staff have rescue cats at home who act as official taste testers!
We share our office with three resident “Chief Cat Officers” who keep morale looking good. Our diverse team includes:
- Animal nutrition experts – Developing advanced cat food formulas
- Quality control specialists – Ensuring food safety and integrity
- Production technicians – Crafting each recipe with care
- Customer care representatives – Providing dedicated support to customers
- Business management – Leading sustainable growth and innovation
While we come from different backgrounds, we’re united by our shared commitment to pets. We pour our passion into making the highest quality cat food we’d feed our own furbaby.
Our Cat Community
Over the years, we’ve built an amazing community of engaged pet lovers. We love hearing your stories about your cats and how our food has made a difference for their health and happiness.
Here are just a few ways you can stay connected with Team Go Cat Food® and other cat-devoted members:
- Social media – Share your cat pics and stories on our Facebook, Instagram, and Twitter
- Meetups – Attend or organize a Go Cat Food® dinner or charity event
- Reviews – Leave a review describing your experience with our products
- Forums – Join the discussion on cat health in our online Customer Community
- Email updates – Sign up for our e-newsletter with cat care tips and new products
We value feedback and cat photos from our customers. Don’t be shy about reaching out!
Join the Go Cat Food® Family
We’re proud of the cat food we craft and the cat-loving community we’ve built. If you’re looking for a nutritious diet for your own feline family member, we invite you to join the Go Cat Food® family!
Shop for wet and dry food tailored to your cat’s unique needs and lifestyle. We offer recipes suitable for kittens, adult cats, seniors, and cats with food sensitivities.
You can find Go Cat Food® at independent pet stores across the UK. Use our store locator to find a retailer near you. We also deliver direct to your door – simply order online today.
No matter which recipes you choose, you can feel confident knowing you’re giving your cat the best nutrition possible. We’re committed to your cat’s long-term health and happiness.
We can’t wait for you and your cat to become part of the Go Cat Food® community. Let’s start a lifelong journey of wellness together!
